5 Online Marketing Myths Debunked To get the most value out of your marketing efforts we will look at some prominent online marketing myths. Tony Zambito said, “Instead of using technology to automate processes, think about using technology to enhance human interaction.” When it comes to online marketing, it is very easy to forget that…
Why A Website Is The New (Improved) Business Card Think a business card is as important as your website? Think again. Business cards are designed to fit in a wallet or pocket. There is only so much you can say about you and your business within a few printed square centimetres. A business card is limited.…
Digital Marketing – What Are The Benefits? It has become quite necessary for a brand to be visible online. This has caused the online space to evolve into a busy hub of information. An effective online presence therefore, now requires more thought and implementation. Digital marketing is needed to get through the ‘noise’ of the online realm, giving your…
How to Advertise on Google – Using Google Adwords To fully understand how to advertise on Google, we have to explore the software that’s responsible for this. Google Adwords is the online marketing service that essentially allows advertisers to compete & display their brief advertisements based on various parameters. These advertisements of course are paid…
Business Directory – Why Sign Up? There is much controversy surrounding signing up to a business directory. In most cases company owners themselves barely ever sign up to a business directory as they simply aren’t aware its something that needs to be done and don’t understand what is to gain from doing so. We created…
