eCommerce & AI
eCommerce design blends visual appeal and user-friendliness to create engaging online shopping experiences. Ensuring a seamless and enjoyable journey for customers as they explore products and make purchases.
More DetailsAs a web design Johannesburg and marketing company we build professional, visually appealing websites with user experience in mind! Our websites are also built with SEO in mind!
eCommerce design blends visual appeal and user-friendliness to create engaging online shopping experiences. Ensuring a seamless and enjoyable journey for customers as they explore products and make purchases.
More DetailsWeb design plays a pivotal role in today's digital landscape, where online presence has become a cornerstone of success for businesses, organisations, and individuals alike. We build beautiful, fully responsive websites that are SEO friendly and superior in quality.
More DetailsOnline marketing has become a vital component of any successful business strategy. The importance of online marketing lies in its ability to reach a vast audience, engage with customers, and drive measurable results. Using SEO and Pay-per-click.
More DetailsWebsite builders have revolutionised the process of creating websites, making it more accessible and efficient for individuals and businesses without extensive technical knowledge or coding skills. These platforms provide intuitive interfaces and drag-and-drop functionality.
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We begin by understanding the purpose of the website and the goals you want to achieve. Determine the target audience, key functionalities, desired features, and any specific design preferences or branding guidelines.
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A wide variety of premium, fully responsive themes with endless functionalities will be sent to you to choose from. Once you have found your perfect match, we can get the process started. Everything we do is to ensure that you are happy with the end result.
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Our team hit the ground running by diving into website design and crafting a stunning, SEO-friendly online presence for your business. With our focus on search engine optimization, we optimize various elements of your website to improve its visibility and drive organic traffic.
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Once your website is built, our services go beyond just design and development. We take it a step further by implementing effective online marketing to promote your website and drive targeted traffic. Using SEO and Google Ads, we ensure that your website gets the visibility it deserves.
In the face of challenges or setbacks, it’s crucial to remember that the path to success may require adjustments along the way. Instead of giving up on our goals, we should reassess our strategies, identify what isn’t working, and make necessary changes to our plans.
We placed significant emphasis on selecting “Web Design Johannesburg” as the primary keyword for our homepage. Our goal was to effectively target two key segments of our core audience. Initially, we aimed at users searching for “Web Design” on various search engines. This keyword is commonly utilized by individuals seeking services related to ‘web design,’ ‘website design,’ or ‘digital agency.’ However, we also recognized the importance of catering to our local market. Hence, we incorporated the term “Johannesburg” into the mix. This resulted in “Web Design Johannesburg,” a versatile keyword enabling us to direct our website toward the appropriate audience.
The incorporation of “Web Design Johannesburg” has proven to be highly effective for our homepage. We’ve witnessed its ability to attract relevant traffic and engage users effectively. Just as we’ve optimized our own website for search engines, we’re well-equipped to extend this expertise to your website as well. Whether you’re seeking website design services or digital marketing solutions, we’re here to assist you. Feel free to reach out to us directly or visit our pricing page to explore our offerings in detail. Let’s elevate your online presence and drive results together.
Included in this option:
– Keyword research
– On-Page SEO (includes AI content creation)
– Off-Page SEO (Back Links from industry specific websites, creating AI content with links etc.)
– Local SEO (Google Business and Local Business Schema)
– 2x AI created blogs per month (Up to 500 words and SEO optimised.)
– Reporting
– 5 hours account management per month
The Hello theme by Elementor stands out as a versatile and lightweight WordPress theme, purpose-built to seamlessly integrate with the Elementor page builder. This theme serves as a perfect foundation for creating stunning, high-performance websites. With minimal styling and a focus on speed, the Hello theme offers a blank canvas, allowing users to exercise complete creative freedom through the Elementor editor.
Whether you are a novice or an experienced developer, this theme provides a clean and efficient starting point for building custom designs. Its responsive design ensures an optimal user experience across various devices. Furthermore, the Hello theme is optimized for speed, contributing to faster loading times and improved performance. For those seeking a customizable and lightweight WordPress theme that seamlessly integrates with Elementor’s powerful page-building capabilities, the Hello theme stands as an excellent choice.
Elevating our commitment to empowering our clients, we now offer a comprehensive monthly service that encompasses Zoom Training, Consulting, and Design sessions. This holistic approach aims to provide you with the knowledge and tools necessary for success in your endeavors. Our Zoom Training sessions are tailored to keep you abreast of the latest trends, technologies, and strategies relevant to your field.
The consulting component ensures personalized guidance, addressing specific challenges and offering strategic insights to optimize your efforts. Additionally, our design sessions focus on enhancing the visual appeal and functionality of your projects. By bundling these services together on a monthly basis, we aim to foster continuous growth and excellence in your pursuits, delivering valuable expertise directly to you through the convenience of virtual sessions.
Embracing a commitment to unparalleled customer service, we now offer WhatsApp support during work hours to enhance the accessibility and convenience of our assistance. Our dedication to meeting your needs extends beyond traditional communication channels. With WhatsApp support available during work hours, you can reach out to our team seamlessly through this widely-used messaging platform, facilitating swift and efficient resolution of queries or concerns.
This real-time communication avenue ensures that you receive prompt assistance and guidance, fostering a responsive and supportive partnership. We understand the importance of convenience in today’s fast-paced environment, and our addition of WhatsApp support during work hours is a testament to our commitment to providing accessible and efficient customer service.
Experience a superior hosting solution that combines speed, security, and convenience. Our hosting service is designed for optimal performance, ensuring your website loads quickly and efficiently. We prioritize the security of your digital assets through robust measures, creating a secure hosting environment that safeguards your data and users’ privacy.
Automatic daily backups provide an extra layer of protection, ensuring that your website’s critical data is regularly saved, minimizing the risk of potential loss. Moreover, our 24/7 monitoring system ensures constant vigilance, promptly identifying and addressing any issues that may arise. With our comprehensive package featuring fast, secure hosting, automatic daily backups, and around-the-clock monitoring, you can confidently focus on your online endeavors, knowing that your website is in capable and secure hands.
Our commitment to maintaining the health and vitality of your online presence is evident in our unwavering dedication to keeping your WordPress environment up-to-date at all times. We understand the critical importance of staying current with the latest software advancements, features, and security updates.
By consistently monitoring and implementing these updates promptly, we ensure that your WordPress platform operates seamlessly and securely. This proactive approach not only enhances the performance of your website but also mitigates potential vulnerabilities. With our service, you can trust that your WordPress environment is in expert hands, providing you the peace of mind to focus on your core activities while enjoying the benefits of a modern and secure online presence.
Video tutorials on how to use the AI Elementor Website builder provide an invaluable resource for both beginners and experienced users looking to harness the full potential of this powerful web development tool. These tutorials offer a step-by-step guide, visually demonstrating the process of creating stunning websites with AI Elementor.
Viewers can learn the ins and outs of the builder’s intuitive drag-and-drop interface, explore its extensive library of pre-designed elements, and understand how to leverage artificial intelligence features for enhanced design suggestions and customisation. With clear explanations and practical examples, these video tutorials empower users to master the intricacies of AI Elementor, enabling them to design and build professional websites with efficiency and creativity. Whether one is a novice in website development or a seasoned pro, these tutorials serve as an indispensable resource for unlocking the full potential of the AI Elementor Website builder.
Overview of what is included in our Logo Design package
The ultimate outcome we look to achieve with our logo design package is to provide companies with the best graphic representation that embodies their core values as per their company requirements and recommendations. Initially we create four separate logos in the first round of design mockups. From here the client has the opportunity to select one of the four mock-ups. Thereafter we allow up to two additional changes to the chosen logo mock-up in order to “iron out” any preferences or change requests. The final design is rendered as a PDF file and includes a .png and .jpeg version. The client may also request the open files (design files) if necessary to keep for their records.
The Wholesale Prices Plugin for WooCommerce is a vital tool for e-commerce businesses looking to offer wholesale pricing options on their WooCommerce stores. This plugin simplifies the process of setting up and managing wholesale prices, allowing store owners to easily create exclusive pricing structures for their wholesale customers. With features like role-based pricing and quantity-based discounts, it empowers businesses to efficiently serve both retail and wholesale clients while maintaining accurate and customized pricing. If you’re aiming to expand your customer base and boost your WooCommerce store’s flexibility, the Wholesale Prices Plugin is a must-have solution.
A one page website consists of only one page, but many sections. All your content is divided into sections on a page. You can either scroll continuously down the page to view content, or click on an option in the menu, and the website will automatically scroll to that section.
A page is normally linked to the menu bar located on the top of your website (eg: Home, About, Our Services, Shop, Contact Us).
Things you might include on a page?
Things you put on a page vary based on your company campaign but generally would include text describing your pages objective, accompanied by pictures, graphics, and basically anything that would be appealing to your target market when it comes to promoting your company. A page can also include information about your company history, background, the team, basically everything a user would view to know more about your business.
An eCommerce website is an online platform designed for buying and selling products or services over the internet. Unlike standard websites, eCommerce websites feature functionality that allows visitors to browse, select, and purchase items directly through the website. They typically include features such as product listings, shopping carts, secure payment processing, and order management. eCommerce websites enable businesses to showcase their products, manage inventory, and conduct transactions online, making them a vital tool for online retail and digital commerce.
A standard website is a fundamental and typical type of online presence for individuals, businesses, or organizations. It consists of web pages containing information about the entity, its products, services, or content. These websites usually include a homepage, about page, contact page, blog page, services page and other relevant pages. Standard websites serve as a platform to convey information, engage with visitors, and establish an online identity. They can vary in complexity, design, and functionality but typically serve as a basic online hub to share information and communicate with the online audience.
Included in this option:
– Keyword research
– On-Page SEO (includes AI content creation)
– Off-Page SEO (Back Links from industry specific websites, creating AI content with links etc.)
– Local SEO (Google Business and Local Business Schema)
– 1x AI created blog per month (Up to 500 words and SEO optimised.)
– Reporting
– 3 hours account management per month
SEO, or Search Engine Optimization, is the practice of optimizing a website to improve its visibility in search engine results pages (SERPs). This involves various strategies, such as keyword research, on-page optimization, and building high-quality backlinks. The goal is to rank higher in organic search results, driving more organic traffic and increasing the website’s chances of attracting potential customers. SEO is a critical digital marketing technique for businesses aiming to enhance their online presence and compete effectively in the digital landscape.
Google Ads is an online advertising platform developed by Google that allows businesses to create and display ads to a targeted audience. It operates on a pay-per-click (PPC) model, meaning advertisers only pay when someone clicks on their ad. Google Ads provides a wide range of tools and options for businesses to reach potential customers through text ads, display ads, video ads, and more. It’s a powerful tool for increasing online visibility, driving website traffic, and ultimately, growing your business by reaching the right audience at the right time.
Included in this option:
– Up to R20000 Monthly Google Ads Spend (Paid by client)
– Smart Campaigns
– Search Campaigns
– Display Campaigns
– Remarketing
– Google Analytics Integration
– Conversion Tracking
– Location Targeting
– Up to 50 Keywords
– Reporting
– Adding negative keywords
– Up to 3 hours account management per month
Included in this option:
– Up to R10000 Monthly Google Ads Spend (Paid by client)
– Smart Campaigns
– Search Campaigns
– Google Analytics Integration
– Conversion Tracking
– Location Targeting
– Up to 20 Keywords
– Reporting
– Adding negative keywords
– Up to 2 hours account management per month
Shipping can be set up in one of two ways:
1. Do your own shipping. Charge a flat rate per province and take care of the deliveries yourself.
2. Partner with a local shipping company and integrate their shipping system into your website for convenience. The following shipping companies can be used:
A stock photo is a photo that we buy online, it is a professionally taken photograph.
How do stock photos benefit me?
Stock photos most importantly assure you that all the images on your website are not copyrighted. The benefit of buying stock photos is that you don’t need to take your own professional photographs.
Products can be added in 3 ways.
1. Add you own products, one by one to your website.
2. We can add your products for you, one by one to your website. (Then we will teach you how to add the rest on your own)
3. A spread sheet detailing all your products can be used to upload all your products to your website at once.
What is a Product?
Products populate your online store and will be the items featured on your shop page. These are specific to your business and are a crucial part of the ordering and checkout process. We find clients often confuse an online store with a product catalogue. We have allowed for our clients to now choose between both by selecting whether they want a payment gateway.
An online store vs a product catalogue
An online store includes a payment gateway which clients will use to directly order and purchase your products online without having to contact you. If the shop lacks a payment gateway it automatically becomes a product catalogue that simply showcases your products and has no pricing and ordering involved. Users will have to enquire directly with you and cannot buy your products directly off the website.
An add to quote system
Product catalogues also have the ability to have an add to quote system, so users can add to quote instead of add to cart, which enables users to compile a list of desired items for quotation rather than immediate purchase. This functionality is particularly valuable in B2B scenarios or when dealing with customised pricing.
Shipping is the process of sending clients their purchased products. If you are selling digital products, like e-books, you will not require this option.
A payment gateway is setup to facilitate credit card purchases on your website. It usually involves a plugin which needs to be setup and linked to your own unique merchant account. People will not interact with your website and pay for products online if they don’t see a valid payment gateway that they trust. We at The Web Shack integrate your payment gateway and link it to your relevant merchant account so any and all purchases will go directly to your business bank account.
Types of payment gateways
We at The Web Shack recommend the PayFast payment gateway to our clients as it integrates well with our ecommerce software, however their are numerous types available in South Africa. Listed below are some of the more popular choices:
Import products via spreadsheets
Import products to your online shop using any XML, CSV, or spreadsheet. No need to reorganise your data. Simply drag & drop to map your data to the appropriate fields in WordPress. Import large files with hundreds of megabytes of data, even on shared hosting.
Import products via live XML feeds
Streamline your online store’s operations by integrating live XML feeds through your product management system. This dynamic solution ensures that pricing, stock levels, and product information remain up-to-date automatically. By harnessing the power of real-time data synchronization, you can provide customers with accurate and current information, enhancing their shopping experience while reducing the manual effort required to maintain your eCommerce platform.
Stay competitive and efficient with seamless XML feed integration, keeping your online store in sync with the latest changes in your product catalogue.
Included in our SEO Setup:
– Google Webmaster Tools Setup
– Bing Web Master Tools Setup
– Google analytics Setup
– Setup of SEO by Yoast plugin
– Local SEO by Yoast Setup
– Sitemap.html setup
– Sitemap.xml setup
– Setup of WP Fastest cache plugin. (Speeds up the website.)
– On-Page SEO – Optimise the website for one selected keyword per page.
We will setup Gravity Forms Basic for up to 20 fields (e.g. name, email, message etc..)
What is this? It’s a Premium Contact Form plugin that offers extremely diverse functionality such as conditional logic, e-mail notifications, CRM Integration, Newsletter Integration etc.